What’s the point of posting anyway? How to get comfortable with social media (even if it’s not for you)

If no one can find your clinic’s social media account, do you even exist to them?

This week, Denzil explores why showing up online (even just a little) matters more than you might think. Inspired by a conversation with Michael Lau of The Prehab Guys, she explores how social can become less of a chore and more of a quiet invitation to be discovered. You’ll hear her touch on:

• Starting small and adjusting as you go
• The myth of “going viral” in clinic marketing
• Ways to stay visible without being personal
• When social media is worth it, and when it’s not

For anyone feeling the pressure to “do it all” online, this episode offers a grounded reminder: you don’t need to go viral, you just need to be findable.

Got a story, tip, or question? Denzil would love to hear it. Reach out anytime at [email protected].